Badger Maps's Posts

Businesses and individual sales reps often wonder how they can sell more for less. This old question has been around ever since… Well, since selling was invented.  Luckily, salespeople are constantly coming up with creative ways to lower selling costs.  In this article, we’ll get an overview of some of the most effective ways to sell more for less. 

There’s no point in denying that the COVID-19 pandemic has had a negative impact on businesses worldwide and the global economy at large. In the U.S. alone, the unemployment rate rose to 8.9% compared to 3.7% in 2019.

Sales are all about communication. From listening to prospects’ problems, giving that perfect pitch, and persuading prospects to make a purchase, communication plays a big role in each and every stage of the sales process. Therefore, having excellent communication skills is crucial for you to be a successful salesperson.  In this article, we are going to look at 10 communication skills that you absolutely need to master to achieve sales success.

What is the value of a lead? Data shows that a lead’s value goes well beyond that first sale.  In fact, a recent survey found that  61% percent of SMB revenue comes from repeat customers. This is why businesses find it hard to calculate the true ROI of their lead generation expenses. While it’s simple to calculate the lead generation cost on a single sale, that really doesn’t give you the whole picture. In order to get a clear understanding of lead generation ROI, you have to compare it to your average customer lifetime value. In this blog, we’ll explore: What....