New sales leads may be the lifeblood of your business, which is why lead generation is so important in the sales field. At some companies, generating sales leads falls to the marketing department since they are responsible for all advertising and outreach materials. However, in many organizations, it is common for salespeople to do the sales leads by themselves. In this case, a sales leads map can help salespeople to integrate their Sales and Marketing. Simple lead generation in marketing usually starts with: Desk research Telemarketing Targeted mailing lists Networking Social media platforms Although these methods of lead generation....