Sales Management

Increasing sales productivity is one of the fastest ways to increase sales. In fact, 79% of sales executives say a leading driver of hitting new targets is improving the productivity of sales reps. Therefore, high productivity is a necessity for any sales team looking to boost sales.

What is the value of a lead? Data shows that a lead’s value goes well beyond that first sale.  In fact, a recent survey found that  61% percent of SMB revenue comes from repeat customers. This is why businesses find it hard to calculate the true ROI of their lead generation expenses. While it’s simple to calculate the lead generation cost on a single sale, that really doesn’t give you the whole picture. In order to get a clear understanding of lead generation ROI, you have to compare it to your average customer lifetime value. In this blog, we’ll explore: What....

Every salesperson has their favorite sales tool to efficiently get the job done. But in a rapidly-evolving industry, tools often get replaced by the next generation of software. Back in the day, everyone's favorite sales tool was Microsoft Streets and Trips. It was one of the most popular mapping softwares, used by thousands of salespeople. Wonder what happened to it and what the best alternatives are now? Let's find out!