7 Tips for Salespeople from a Fundraising Pro - Outside Sales Talk with Ann Louden

Ann Louden is a nationally recognized philanthropy consultant and relationship expert. She has raised more than $150 million for non-profits, in areas such as higher education, health care, and arts. She is also the author of the upcoming book “Connection as a Superpower: How Social Courage Gives You the Edge in Life and Love”.

In this episode, Ann explains how outside salespeople can apply fundraising tactics to better engage with their customers.

Here are some of the topics covered in this episode:

• The 4 stages to find your ideal customer
• Top tips to ask for testimonials
• How to engage digitally with prospects
• Ways to prevent prospects from going cold

About the Guest:

Founder of the Ann Louden Strategy and Consulting Company, Ann uses her expertise in raising money, building brands, and making powerful connections to advise non-profit leaders and boards. She is actively involved on the President’s Council, member of New York Women in Development and is a volunteer for multiple causes.

Website: https://www.annlouden.com

LinkedIn: https://www.linkedin.com/in/ann-louden-38a3001a/

Listen to more episodes of the Outside Sales Talk here and watch the video here!

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