You’d be surprised by how much valuable information is hiding in your customer data. It goes without saying that having the ability to access and act on data quicker and more effectively  gives you an advantage over competitors.

Badger Maps can visualize multiple types of data in an instant. Badger allows you to interact with your most valuable sales trends in real-time, take action faster and more effectively.

Here are three ways visualizing your customer data with Badger Maps will change the way you operate in the field and make you more successful.

Visualize Your Customers on a Map

Time is an invaluable asset in field sales. Yet many of the ways salespeople display data (through spreadsheets or on a calendar) lack vivid detail and easy readability. When you’re out in the field, you don’t have time to pour over a spreadsheet for the details for your next meeting.

Badger Maps visualizes your CRM or spreadsheet by plotting your existing customers and new leads on a map. Seeing your customer data on the map gives you a complete overview of your customers’ locations and allows you to focus on your best opportunities.

 See Your Customers in Color

With Badger you can colorize your customers on the map according to metrics like days since last visit, sales volume, priority or whatever makes most sense for you - it’s completely customizable. This lets you focus on high priority contacts (see first picture below), or examine your leads versus your customers.

Seeing your customer’s colorized by days since last visit (see second picture below) helps you set up your highest priority calls in a matter of minutes versus the hour it might take to find this data in a spreadsheet.

• Customers in color: Sorted by ‘Priority’ 

• Customers in color: Sorted by ‘Days since last visit’

Filter and Sort Your Customers

Badger allows you to filter your customers by key metrics. With a few clicks you can isolate specific types of customers on the map and easily plan a route to visit them. Easily  prioritize your most important customers.

• Customers filtered by date and priority.

You can combine the colorization and filter features to get even deeper insight into your customer data. Seeing the data filtered and colorized on a map provides a dynamic representation of multiple metrics in one place, a pattern your eye will pick up much faster than a comparison of two graphs or charts side by side. With that information laid out, you can see which customers need the most attention and start scheduling your next route more effectively.

With the data visualization in Badger you can develop a better strategy to manage your customer relationships and work more efficiently to increase sales and revenue. Sign up for a free trial today and see how Badger makes you more successful in the field!