Lead Generation

Before salespeople even start getting into the mindset of talking to prospects, they first need to devise a well-thought-out prospecting strategy to find them.  Finding prospects can be tough and without a clear plan on how to attract them, salespeople will continuously find themselves with an empty pipeline as they look to boost their sales numbers. When gold was discovered in California in the mid-19th century, people came from far and wide in search of the precious metal. In order to find it, they first had to engage in prospecting tactics to have the best chance of claiming their bounty. ....

Writing effective sales emails is no small feat, but there are a ton of benefits to reaching out to potential leads via email as opposed to social media or other forms of communication. Let’s get into why sales emails are so important for your business. 

“Who has time for reading?” You may ask yourself every time you come across an article like this. Well, let me give you some names… Bill Gates reads more than 50 books per year. Elon Musk learned how to build rockets by reading books. Warren Buffett reads 5 to 6 hours a day. And the list just goes on and on. They are obvious proof that success is closely linked to reading. If they can make time for it, you can too. Here’s a list of the 50 best sales books of all time organized by categories. Pick up the right ones....