Learning Resources

How To Become An Outstanding Wine Sales Rep
How To Become An Outstanding Wine Sales Rep One of the toughest jobs out there is working as a wine sales rep. You’re competing with so many people trying to do the same thing as you and it can be hard to distinguish yourself from the others. You need to give your prospects a reason to believe you’re better than the rest; they should trust you and the product you’re selling. There are a few ways you can stand out from the crowd and we will look at some of them now. Note this stuff down. You will need it! Are you a Wine Person? If not, it’s....
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Just-in-Time Sales Training: What It Is, Who Needs It, and Why
Just-in-Time Sales Training: What It Is, Who Needs It, and Why The phrase “just-in-time” is used quite frequently in sales, but the term is more than just a buzzword. It’s an increasingly popular sales training strategy in B2B sales that’s changing the way sales leaders coach and sales reps sell. Read ahead to learn what ‘just-in-time’ means, why you need it, specific scenarios where it can drive change, and how to implement it in your organization. What is Just-in-Time Sales Training? ‘Just-in-time’ refers to the idea of getting reps what they need, when they need it.  This can be anything from content, messaging, value preps, or internal resources such as....
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Interest vs Intent in Doing Laundry (and Making Sales)
Interest vs Intent in Doing Laundry (and Making Sales) Reading a book. Going on a roadtrip. Doing your laundry. Why are these things we always want to do but never seem to get around to doing? It's a matter of interest vs intent. Although we may be very interested in doing all these things, we lack intent for doing them. What’s the difference between the two? As defined in the Oxford dictionary: The difference between intent and interest is need and resolve. You experience this every time you reach into your underwear drawer and find it empty. When this happens, you’re no longer idly interested in doing laundry--that interest....
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The Greatest, Number One, Worst of All Time, Failure of Sales Management (Podcast Recap) with SLMA Radio
The Greatest, Number One, Worst of All Time, Failure of Sales Management (Podcast Recap) with SLMA Radio Badger Maps CEO, Steve Benson talks with Jim Obermayer, of SLMA Radio, about his thoughts on what is the number one mistake a sales manager can make. He goes over the importance of communication and the sharing of information and making use of feedback. Let’s get into this, the greatest, number one, worst of all time failure of sales management. Let’s get your opinion Steve. My job here on a day to day basis, I spend most of my time and energy running the sales and marketing teams. Those are the things that I spend the most time on. The thing....
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