Learning Resources
From Sales Rep to CEO (Podcast Recap)
![From Sales Rep to CEO (Podcast Recap)]()
Steve Benson, Badger's CEO, sat down with Brian Burns, host of "The Brutal Truth About Sales & Selling" podcast to discuss his journey from outside sales rep to CEO. What's your sales backround? I started at IBM and went through a year long sales training program. They partnered new reps with grizzled veterans for a year, so you could see how the professionals operate. It was a great experience. I feel like every new sales rep should get that kind of guidance because it's a daunting career, especially at the beginning. I mostly sold b2b services with IBM. My....
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By Badger Maps
By Badger Maps
Steve Benson, Badger's CEO, sat down with Brian Burns, host of "The Brutal Truth About Sales & Selling" podcast to discuss his journey from outside sales rep to CEO. What's your sales backround? I started at IBM and went through a year long sales training program. They partnered new reps with grizzled veterans for a year, so you could see how the professionals operate. It was a great experience. I feel like every new sales rep should get that kind of guidance because it's a daunting career, especially at the beginning. I mostly sold b2b services with IBM. My....
Focus on the Moment (Podcast Recap)
![Focus on the Moment (Podcast Recap)]()
Full podcast available here The IA Path is a podcast dedicated to Insurance Adjusters. Our CEO Steve Benson had the chance to sit down with the host of the IA Path, Chris Stanley, to discuss his start as an adjuster and the value Badger creates for the industry. Why should an adjuster/salesperson use your product over something free? We're built on top of a free product, but Badger was created with the professional in mind. People who need to manage accounts or claims in an area can do so much more easily with Badger than with Google Maps alone....
continue reading ![play-icon]()
By Badger Maps
By Badger Maps
Full podcast available here The IA Path is a podcast dedicated to Insurance Adjusters. Our CEO Steve Benson had the chance to sit down with the host of the IA Path, Chris Stanley, to discuss his start as an adjuster and the value Badger creates for the industry. Why should an adjuster/salesperson use your product over something free? We're built on top of a free product, but Badger was created with the professional in mind. People who need to manage accounts or claims in an area can do so much more easily with Badger than with Google Maps alone....
How Emotions Influence Sales Decision Making
![How Emotions Influence Sales Decision Making]()
How Emotions Influence Sales Decision Making How do you make decisions? Most people claim they make decisions rationally. The truth is, we decide with emotion and justify our decisions with logic. Have you been to Starbucks this week? Why did you choose Starbucks and not the cheaper cafe next door? It’s not because of better coffee or friendlier staff, but the feeling Starbucks sells along with its drinks. Modern design and fancy names, the social acceptance you get from your visit because all the cool kids go there, and the reassurance that you get the same product wherever you go are....
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By Alina Biermann
How Emotions Influence Sales Decision Making How do you make decisions? Most people claim they make decisions rationally. The truth is, we decide with emotion and justify our decisions with logic. Have you been to Starbucks this week? Why did you choose Starbucks and not the cheaper cafe next door? It’s not because of better coffee or friendlier staff, but the feeling Starbucks sells along with its drinks. Modern design and fancy names, the social acceptance you get from your visit because all the cool kids go there, and the reassurance that you get the same product wherever you go are....
Hitting Home Runs in Sales
![Hitting Home Runs in Sales]()
Giants’ Territory San Francisco is home to the Golden Gate Bridge, Fisherman’s Wharf and the Giants. As a San Francisco-based company, we at Badger love watching the occasional game at the ballpark. But as much as we enjoy seeing home runs, it is just as satisfying watching our clients make them. You might ask yourself: “What do Baseball and sales have in common”? Aside from spending top dollar to acquire the best salesmen, there are more parallels that meet the eye. Baseball is full of great lessons that can be applied to sales so you can start getting more....
continue reading ![play-icon]()
By Alina Biermann
Giants’ Territory San Francisco is home to the Golden Gate Bridge, Fisherman’s Wharf and the Giants. As a San Francisco-based company, we at Badger love watching the occasional game at the ballpark. But as much as we enjoy seeing home runs, it is just as satisfying watching our clients make them. You might ask yourself: “What do Baseball and sales have in common”? Aside from spending top dollar to acquire the best salesmen, there are more parallels that meet the eye. Baseball is full of great lessons that can be applied to sales so you can start getting more....
The Best Sales Methodologies for your Team
![The Best Sales Methodologies for your Team]()
Sales Methodology Training gives your sales team a repeatable process to find and close business. It's the backbone of your sales process, focusing on call preparation, improving sales effectiveness, finding high-quality leads, and managing customer relationships. The best sales methodologies support all of your sales efforts, resulting in bigger deals more often.The strategy behind your approach is just as important as the actual interaction with your customer. Sales methodology training creates an environment for the customer and the salesperson that facilitates the sales and decision-making process. Here are the best sales methodologies for getting and closing deals. Best Sales Methodologies There....
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By Badger Maps
By Badger Maps
Sales Methodology Training gives your sales team a repeatable process to find and close business. It's the backbone of your sales process, focusing on call preparation, improving sales effectiveness, finding high-quality leads, and managing customer relationships. The best sales methodologies support all of your sales efforts, resulting in bigger deals more often.The strategy behind your approach is just as important as the actual interaction with your customer. Sales methodology training creates an environment for the customer and the salesperson that facilitates the sales and decision-making process. Here are the best sales methodologies for getting and closing deals. Best Sales Methodologies There....
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